Great communication and why it matters.
Effective communication sits at the heart of the success of any organisation but the discipline is over undervalued in organisations. In this session we will explore how to gather and tell stories about our work that engage our staff, customers and the wider world and ultimately help us to achieve our strategic objectives.
The session will feature a combination of guidance on how to communicate well and practical lessons to take back to your organisation to start making sure your messages land.
Steve Hayes. Head of Communications
Steve has worked in public relations and communications since 2012 following a successful career as a local newspaper journalist. He has managed communications for numerous housing associations in agency and in-house roles. This includes a spell working for Housing 21, where he forged the organisation’s reputation as a leading extra care provider.
More recently Steve led the communications function for the Chartered Institute of Housing, where he served as the organisation’s chief speechwriter and devised and launched the hugely successful Make a Stand campaign, which has encouraged hundreds of housing organisations to sign up to support people affected by domestic abuse and Women’s Aid.
Since joining Citizen in 2018 he has led a complete revamp of the organisation’s communications function, its rebrand from WM Housing and its establishment as a leading voice in the sector.